Concept information
Preferred term
MASS MEDIA USE
Definition
- THE MANNER, PURPOSE, FREQUENCY, ETC., OF AUDIENCE USE OF THE ELECTRONIC OR PRINTED MASS MEDIA
Broader concept
Narrower concepts
Entry terms
- MEDIA ATTENTIVENESS
- MEDIA USE
History note
- TERM CREATED AUGUST 1991
Keyword search
Definition source
- ERIC
URI
https://hasset.ukdataservice.ac.uk/c4c896df-63d2-407d-872a-0cd88887425b
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